[{"@context":"https:\/\/schema.org\/","@type":"Article","@id":"https:\/\/www.sjm.sk\/aj-buzzword-je-buzzword\/#Article","mainEntityOfPage":"https:\/\/www.sjm.sk\/aj-buzzword-je-buzzword\/","headline":"Aj BUZZWORD je buzzword","name":"Aj BUZZWORD je buzzword","description":"Stretli ste sa u\u017e s pojmom buzzword? Toto slov\u00ed\u010dko je v na\u0161om jazyku pomerne nov\u00e9 a paradoxne aj […]","datePublished":"2019-05-17","dateModified":"2023-04-27","author":{"@type":"Person","@id":"https:\/\/www.sjm.sk\/author\/#Person","name":"","url":"https:\/\/www.sjm.sk\/author\/","identifier":1,"image":{"@type":"ImageObject","@id":"https:\/\/secure.gravatar.com\/avatar\/afe3e9c307ddf0b756c397ad75c6ecdba1f9da628b10651fe33a13bba6407ccd?s=96&d=mm&r=g","url":"https:\/\/secure.gravatar.com\/avatar\/afe3e9c307ddf0b756c397ad75c6ecdba1f9da628b10651fe33a13bba6407ccd?s=96&d=mm&r=g","height":96,"width":96}},"publisher":{"@type":"Organization","name":"sjm.sk","logo":{"@type":"ImageObject","@id":"\/logo.png","url":"\/logo.png","width":600,"height":60}},"image":{"@type":"ImageObject","@id":"https:\/\/www.sjm.sk\/wp-content\/uploads\/img_a307239_w16644_t1570809000.jpg","url":"https:\/\/www.sjm.sk\/wp-content\/uploads\/img_a307239_w16644_t1570809000.jpg","height":0,"width":0},"url":"https:\/\/www.sjm.sk\/aj-buzzword-je-buzzword\/","about":["Internet"],"wordCount":379,"articleBody":"        Stretli ste sa u\u017e s pojmom buzzword? Toto slov\u00ed\u010dko je v na\u0161om jazyku pomerne nov\u00e9 a paradoxne aj ono patr\u00ed medzi takzvan\u00e9 buzzwords. Ide o novovzniknut\u00e9 slov\u00e1, ktor\u00fdmi dok\u00e1\u017eeme pomenova\u0165 komplikovan\u00e9 veci, jednoucho. Ich vyu\u017eitie je r\u00f4zne. M\u00f4\u017eete sa s nimi stretn\u00fa\u0165 na odborn\u00fdch predn\u00e1\u0161kach, medzi vedeckou spolo\u010dnos\u0165ou, ale taktie\u017e v ekonomike, m\u00e9di\u00e1ch, alebo SEO optimaliz\u00e1cii. Toto slovo poch\u00e1dza z angli\u010dtiny. Mohli by sme ho prelo\u017ei\u0165 pribli\u017ene ako \u201ezvu\u010dn\u00e9 slovo. Pred tak\u00fdmi p\u00e4tn\u00e1stimi rokmi medzi tieto slov\u00ed\u010dka patrili pojmy ako napr\u00edklad internet, web, online, alebo facebook. Naj\u010dastej\u0161ie ide o cudzojazy\u010dn\u00e9 slov\u00e1, ktor\u00e9 si v\u0161ak pomaly ale isto nach\u00e1dzaj\u00fa st\u00e1le miesto aj v na\u0161om jazyku, a to z toho d\u00f4vodu, \u017ee ich \u013eudia za\u010d\u00ednaj\u00fa pou\u017e\u00edva\u0165 vo vysokej miere. Za tak\u00e9to slov\u00ed\u010dka, by sme mohli ozna\u010di\u0165 v podstate v\u0161etko to, \u010do bolo nieko\u013eko rokov dozadu vn\u00edman\u00e9 ako \u00faplne cudz\u00ed pojem a v\u00e4\u010d\u0161ina popul\u00e1cie nevedela, \u010do si m\u00e1 pod dan\u00fdm pojmom predstavi\u0165. Dnes ich v\u0161ak pozn\u00e1te vy, va\u0161i rodi\u010dia a dokonca aj star\u00ed rodi\u010dia. \u010eal\u0161ie pr\u00edklady buzzwords Napr\u00edklad aj slovo BLOG, alebo VLOG m\u00f4\u017eeme zaradi\u0165 do tejto skupiny. V\u00e4\u010d\u0161ina z v\u00e1s t\u00fdmto slov\u00e1m u\u017e pravdepodobne rozumie. No a \u010do tak\u00fd pojem Next generation? Vo\u013ene by sme ho mohli prelo\u017ei\u0165, ako nov\u00e9ho, lep\u0161ieho a modrenej\u0161ieho n\u00e1stupcu nie\u010doho star\u0161ieho, napr\u00edklad po\u010d\u00edta\u010da, telef\u00f3nu, alebo pokojne i pr\u00e1\u010dky. S\u00fa na nie\u010do dobr\u00e9?  Tak\u00e9to slov\u00ed\u010dka dok\u00e1\u017eu by\u0165 ve\u013emi n\u00e1pomocn\u00e9. Vyu\u017e\u00edvaj\u00fa ich napr\u00edklad pren\u00e1\u0161aj\u00faci na vysok\u00fdch \u0161kol\u00e1ch, alebo na in\u00fdch typoch predn\u00e1\u0161ok. V podstate ide o skratku, ktorej rozumie aj laick\u00e1 verejnos\u0165. Ke\u010f\u017ee tieto pojmy zjednodu\u0161uj\u00fa cel\u00fd v\u00fdklad, dok\u00e1\u017eu publiku cel\u00fa t\u00e9mu lep\u0161ie pribl\u00ed\u017ei\u0165. Svoje nenahradite\u013en\u00e9 miesto maj\u00fa aj v spom\u00ednanej SEO optimaliz\u00e1cii, teda pri online marketingu. Svoje uplatnenie na\u0161li aj v r\u00f4znych sf\u00e9rach finan\u010dn\u00edctva, informatiky, \u010di marketingu.                                                                                                                                                                                                                                                                                                                                                                                         4\/5 - (10 votes)        "},{"@context":"https:\/\/schema.org\/","@type":"BreadcrumbList","itemListElement":[{"@type":"ListItem","position":1,"name":"Aj BUZZWORD je buzzword","item":"https:\/\/www.sjm.sk\/aj-buzzword-je-buzzword\/#breadcrumbitem"}]}]